Notice of Public Meeting

Nevada Commission on Tourism

Regular Meeting – Fourth Quarter, Fiscal Year 2026
June 10, 2026
1:00 P.M.

Meeting Locations:

NORTHERN NEVADA
Nevada State Capitol
Old Assembly Chamber
101 North Carson Street
Carson City, Nevada 89701

SOUTHERN NEVADA
Travel Nevada Office
Board Room
4000, S. Eastern Ave
Las Vegas, Nevada 89119

Audio Call-in: (775) 321-6111 
Access Code: 723 420 008 190# 

Microsoft Teams: Join the meeting now
Meeting ID: 236 586 308 192 989 
Passcode: Y9Au3qZ6 

Agenda & Supporting Materials

Agenda for June 10, 2026 Commission on Tourism Meeting

A. Opening
Lt. Governor Anthony, Chair

Call to Order and Confirmation of Proper Posting; Roll Call and Determination of Quorum

B. Public Comment  

Public comment pertaining to Commission Meeting Agenda items is welcomed by the Commission. A period of public comment will be allowed at the beginning and at the end of the meeting. Because of time considerations, the period for public comment by each speaker may be limited to three (3) minutes at the discretion of the Chair, and speakers are urged to avoid repetition of comments made by previous speakers.

C. For Possible Action – Approval of Minutes

Approval of December 9, 2025, and March 4, 2026, Commission on Tourism Meeting Minutes

Supporting Material:

• December 9, 2025 Commission on Tourism Meeting Minutes
• March 4, 2026 Commission on Tourism Meeting Minutes

D. For Discussion Only – Welcome and Opening Remarks
Lt. Governor Anthony, Chair

E. For Discussion Only – Travel Nevada Quarterly Report
Rafael Villanueva, Chief Executive Officer; Nicole Orsua, Chief Industry Development Officer; Tracie Barnthouse, Chief Communications Officer; Keelie Cox, Chief Marketing Officer

Supporting Material:

• Quarterly Report-Q3

F. For Discussion Only – Finance Report and FY2027 Budget 
Stewart Terry, Chief Financial Officer – Department of Tourism and Cultural Affairs, Kyle Shulz, Research Director – Department of Tourism and Cultural Affairs,

Stewart Terry will present the current budget update as well as introduce the FY2027 Travel Nevada Budget.  Kyle Shulz will present projections that support the FY2027 Budget.

Supporting Material:

• FY2026 & FY2027 Budget Updates

G. For Possible Action – Agricultural Tourism Plan 
Nicole Orsua, Chief Industry Development Officer —Travel Nevada 

Travel Nevada will present findings from the recent Agritourism Survey, including key themes, opportunities, challenges, and recommended next steps for advancing agritourism as a long-term opportunity for Nevada’s tourism economy. The Commission may consider approval of a phased implementation approach, including the creation of an Agritourism Working Group to help guide priorities and partnerships.

Supporting Material:

• Agricultural Tourism Plan

H. For Possible Action – Governor’s Conference Inter-Local Agreement with RSCVA 
Rafael Villanueva, Chief Executive Officer, Travel Nevada 

Travel Nevada requests approval of an Inter-local Agreement, not to exceed $150,000, with the Reno-Sparks Convention and Visitors Authority (RSCVA) for hotel sourcing, contracting, and payment services in support of the 2026 Governor’s Conference on Tourism, scheduled for December 2026.

I. For Possible Action – FY2027 Rural Marketing Grant Recommendations 
Nicole Orsua, Chief Industry Development Officer and Abigail Bernabe, Industry Development Specialist

Nicole Orsua and Abigail Bernabe will present Travel Nevada’s recommendations for the FY2027 Rural Marketing Grant Program. The proposed awards total $1.5 million and are intended to support marketing initiatives that drive visitation, enhance tourism capacity, and promote economic impact across Nevada’s rural communities.

Supporting Material:

• Rural Marketing Grants Presentation

J. For Possible Action – FY2027 Q1 Marketing Plan and Media Budget 
Keelie Cox, Chief Marketing Officer, Travel Nevada, Heather Sheppard, Fahlgren Mortine, B.C. LeDoux, Noble Studios.

Team will present the FY 2027 First Quarter (Q1) Marketing Plan and Budget recommendation.

Supporting Material:

• FY2027 Q1 Marketing Plan and Media Budget

K. For Discussion Only – Adventure Centers Update 
Rafael Villanueva, Chief Executive Officer and Carrie Roussel, Facilities Coordinator, Travel Nevada Adventure Centers

Rafael Villanueva and Carrie Roussel will update the Commission on the latest progress of the Adventure Centers in Boulder City and Carson City.

L. For Possible Action – 3D Destination Development Cohort 4 Grant Funding Recommendation
Nicole Orsua, Chief Industry Development Officer

Nicole Orsua will present Travel Nevada’s recommendation for the allocation of Destination Development (3D) Cohort 4 grant funding for Goldfield Nevada.

Supporting Material:

• 3D Destination Development Cohort 4 Grant Presentation
• Goldfield Grant Funding Recommendation

M. Public Comment

Public comment pertaining to Commission Meeting Agenda items is welcomed by the Commission. A period of public comment will be allowed at the beginning and at the end of the meeting. Because of time considerations, the period for public comment by each speaker may be limited to three (3) minutes at the discretion of the Chair, and speakers are urged to avoid repetition of comments made by previous speakers.

N. For Possible Action – Adjournment 

To Submit Public Comment in Writing:
Email: [email protected]

For Accessibility and Materials:
Kelly Benoit
Executive Assistant, Department of Tourism & Cultural Affairs
Direct: (775) 220-8045
Email: [email protected]