Yessenia Vega Joins Travel Nevada as Market Development Coordinator

CARSON CITY, NV – Travel Nevada announces the hire of Yessenia Vega as Market Development Coordinator. In her new role, Vega will support the Industry Development team with various programs and trade activities including tradeshows and sales missions.

A University of Nevada, Las Vegas (UNLV) graduate, Vega earned her Bachelor of Science in Hospitality Management with a concentration in meetings and events management. Her career experience spans workforce development, customer service and guest experience, as well as convention and event coordination.

In her role, Vega will foster meaningful relationships with industry partners statewide to enhance tourism business engagement. She will implement special programs and initiatives that support the Industry Development team in destination development, rural marketing grant programs, and domestic and global market development.

“We are thrilled to welcome Yessenia to Travel Nevada,” said Nicole Orsua, Chief Industry Development Officer. “Her education, hospitality, and workforce development experience make her an excellent fit for this new important role within our agency.”

Vega is a Las Vegas native who is passionate about tourism and dedicated to helping visitors to Nevada discover the diverse destinations found in the Silver State.

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The Nevada Division of Tourism is a division of the Nevada Department of Tourism and Cultural Affairs. More commonly known as Travel Nevada, the Nevada Division of Tourism is responsible for promoting and marketing Nevada as a travel destination to domestic and international travelers. Operating within a performance-based budget structure, Travel Nevada is funded solely by a percentage of lodging tax paid by overnight guests throughout the state. For more, visit