Travel Nevada names new international market manager

CARSON CITY, Nevada — Juraj “George” Sojka of Stateline, Nevada, has joined the Nevada Division of Tourism (Travel Nevada) as its new international market manager. Sojka will oversee Travel Nevada’s efforts in Europe and the United Kingdom. He brings about 10 years of sales, marketing and management experience to the position.

“The international market is crucial to Nevada’s tourism industry, and our international market managers play a vital role in bringing that business to the Silver State,” Christian Passink, Travel Nevada director of Sales and Industry Partners, said. “George has the skills and experience to get the job done, and we are very happy to welcome him to the team.”

Sojka comes to Travel Nevada from Aramark Lake Tahoe/Lake Mead, where he has held a variety of positions since 2011, most recently senior sales and marketing manager. In that role, he oversaw lodging operations, dining and retail operations, as well as a marina, wedding services and a winter snowmobile operation.

Sojka holds a Master of Arts degree in economics and management from the University of Prešov in Slovakia. He is fluent is Slovak, Czech and Polish. He joined Travel Nevada on Dec. 23.

The Nevada Division of Tourism ( is part of the Nevada Department of Tourism and Cultural Affairs. It promotes and markets Nevada as a tourism destination for domestic and international leisure and business travelers through its marketing and advertising programs and by coordinating partnerships between public and private entities. TravelNevada also administers grant programs for local entities to market travel and tourism offerings and publishes Nevada Magazine.